Manager, Digital Marketing

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world. How we LEAD: The Digital Marketing Manager role oversees and directs all aspects of an artist’s digital presence, including the creation and execution of digital marketing and promotional plans, managing influencer campaign strategies, supervising advertising spends across multiple mediums, and more. Prime candidates have knowledge and experience working with all digital technologies and platforms, can effectively communicate with artists, artist management teams, label executives/digital partners, and are comfortable working in a fast-paced, collaborative, team environment. How you’ll CREATE: Drive overall digital strategy and innovation, provide core digital team leadership and project management Deliver digital marketing plans that incorporate key goals and tactical approach to accomplishing each across all areas of digital Manage relationship with key digital partners and accounts while ensuring they deliver high level support and campaigns Lead CRM strategy across multiple surfaces including but not limited to email & SMS Provide expertise in all areas of digital advertising, manage internal and agency relationships, deliver high level ad plans across catalog moments and frontline releases Lead communication on influencer and creator...