Manager, Marketing FONO
Universal Music Group
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We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world. How we LEAD: Universal Music Group is seeking an experienced Marketing Manager to support FONO based in the Woodland Hills office. How you'll CREATE: Create artist brand strategies focused on building narrative and super fandoms. Plan Direct to consumer tactics focused on developing artists. Responsible for ensuring an always-on fan facing strategy with the artist. Responsible for producing engaging, clear text for different advertising channels such as websites, social media and print ads. Have an awareness of Music Culture and how the artist can fit in and drive the narrative to reflect culture. Create and Implement artist brand and narrative guidelines. Must have a strong knowledge base of Spotify / YouTube / Apple Music and their Charts as well as understanding platforms of Twitch, Tik Tok, Reddit, Soundcloud and discord. Professional presentation tool knowledge is a MUST (Power Point, Sheets, Keynote, Canva among others) as well as adobe creative suite knowledge (Photoshop, illustrator) Bring your VIBE: Bachelor’s degree in marketing, Communications, Design, or a related field 3+ years of experience in brand strategy, copywriting, and creative design Minimum of 4 years of experience in marketing, ideally for an ad agency Proficiency in...
This other position is part of the music & sound jobs industry in Woodland Hills, CA. Music & Sound Jobs connects employers with qualified professionals across the country. Universal Music Group is actively hiring for this role.
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